Induction Evaluation

Evaluation

The article I created was made for Vibe which is a music magazine. The target audience for Vibe is predominantly young, urban followers of hip hop and R&B. My article links in with this as Jessie J features in my article which connects with the target audience because Jessie J is an R&B artist. One of the weaknesses of my web publishing skills is that the layout and colours don’t fit an urban magazine as they are too plain and in some way too formally organised which means that it isn’t attention grabbing to the target audience.

My research included many strengths such as the fact that I found out the history of music piracy and how it all began, this is effective as it educates the reader. I also included examples of music piracy websites and an opinion from a member of public who downloads music illegally and this allows the reader to see other people’s opinions and can also persuade them to make up their mind on whether they think music piracy on a whole is good or bad. However there are also some weaknesses about my research which includes the fact that there isn’t really a balanced argument within my article as I didn’t include another opinion from a member of public that contradicts the opinion of the person currently in my article. Also to improve my research I could have explored (for example) more about music piracy such as how many people illegally download per year and included information on who is the most illegally downloaded artist this year. Furthermore I think my article would have been more effective if I included an overall judgement on whether I think music piracy is good or bad.

To get some audience feedback I designed a questionnaire which consisted of 7 questions based on elements of my article such as the typography, the iconography and whether they were ideal. Also about the colour scheme and any improvements for my article. The feedback I received is that although the iconography and typography were appropriate for the article, they suggested that I use brighter colours as it will be more eye catching. Another improvement was that I should include more quotes from artists so that the reader can get more of an insight into what other artists opinions are on music piracy.